Here are some of our posts about preparing before launching a Kickstarter campaign. Whether it's your first or your hundred-and-first, planning ahead always improves your chances at success.
Setting a Kickstarter funding goal is a critical part of your campaign's success, but setting a goal for a board game is even trickier for one reason: Every pledge you get is going to cost you money.
In the past, board game designers had very few options in finding ways to distribute their games; they could either put up a large amount of capital to make several copies of the game in hopes that they would be able to sell them or, if they were lucky, a distributor would purchase the game and sell it. These options are both still somewhat viable today but with the growing popularity of crowdfunding websites, especially Kickstarter, designers are able to sell their games independently with very little risk and virtually no up-front capital.